From Isolation to Togetherness

Death is, in many ways, a taboo subject. It is a topic that many prefer not to discuss openly.  When it does come up, it is quickly brushed under the rug so as not to be a downer on a conversation. The last two years of the pandemic, however, have forced many of us to face death in an unprecedented way. 

Enter Celebrating Life –

After two years of isolation, Celebrating Life began as an idea to help our community work through loss, together. Inspired by the Mexican tradition of Día de Muertos and the experience of the Equinox Vigil, Celebrating Life’s aim is to encourage us to connect with, support, and uplift each other as we move forward with a renewed hope for the future.

The Challenge

Death, the motivation of the festival, is a difficult topic to address in any fashion. Community and culture. however, can help ease this discussion.

Our Work

In spring, Bird Creatives was hired to assist with the marketing of Celebrating Life. We had the opportunity to liaise with a social media outlet, script online campaigns, manage social media channels, and provide event support through on-site photography.

By putting an emphasis on Celebrating Life’s diverse performing artists, we were able to effectively promote each event and communicate how the festival can bring people together through culture.

Visit Celebrating Life

Testimonial

“It was great to work with the Bird Creatives team, particularly with Marc Tran who took the lead in coordinating our social media efforts to promote our numerous activities at Celebrating Life. Marc was extremely efficient in properly programming our Instagram posts and taking amazing pictures to project the great artists present at Celebrating Life.”